No matter the age, it’s hard to quit tobacco. As a parent, your influence plays a major role in the life of your kids. Start today by having a conversation, not a lecture. Explain how nicotine changes the way their brain develops and why it’s important for them to quit before they become addicted. Talk about the real health effects and all the unknowns. Ask them about their concerns. Make a quit plan together by setting a quit date and figuring out how to deal with cravings. Your support is key.